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I remember the ad, which I LOVED. "Ahhhh Sylvania beat Sony AGAIN?"
I DO have story when they were new. In the 79-81 time period, we sold Philco, which was a rebadged Sylvania. We were a Zenith dealer, and had to carry a secondary brand so as not to lose a sale (Zenith's were about the most expensive set at the time). We had carried a few other secondary brands over the years, and we would not fire them up next to a Zenith, because the Zenith picture would make the set look like crap, no matter how well adjusted it was. When we got those rebadged Sylvania's we discovered NOT to fire em up side by side, because that was the only set I ever saw that WOULD look as good, if not better than a CC2. It's because like the Sylvania's, they used that dark faced tube. However, as most have us have discovered, that tube was NOT long lasting. It averaged about a 5 year life span. A Trinitron tube you could get about 10 years. There are exceptions to the above, and I think people bag on Sony ( me included) because for the premium price you paid, one would think the tube would have lasted longer, but I agree with you somewhat... a Sony of that era out of the box looked fantastic, but I don't think the picture was any better than a Zenith Chromacolor out of the box.
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