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Old 12-23-2007, 06:25 PM
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Carmine Carmine is offline
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Join Date: Feb 2003
Location: Detroit area
Posts: 1,612
Store Brands

Most store-brand sets were built on a contract basis, like other major appliances. So I imagine if RCA had the factory capacity, and the low bid, they would build sets to Montgomery Wards specs (labeled as Airline). Next year, if Toshiba had the low bid, it was probably them (still labeled as Airline).

Sears even sold a car (!) for a few years in the 50s called the "Allstate". It was really a "Henry J" built by the Kaiser-Fraiser company, with Sears badging.
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