No affiliation...

Someone selling a Pong for $75 offers to throw in a TV to play it on - can't identify the set but it looks like a VHF only large screen B&W set, contemporary cabinet, looks very nice.

http://myrtlebeach.craigslist.org/ele/986865599.html

I don't know what the B&W is but the color TV is an early '80's GE.

That black and white one sure doesn't look like a Zenith to me...

It seems the same seller posted a separate ad for a "B&W 25" Truetone", with a picture of the color set:

http://myrtlebeach.craigslist.org/ele/986608832.html

So I'd have to guess it's a Truetone (the console that is)

I can believe it's a Truetone. Probably built by Wells-Gardner for Western Auto.