Interesting that this was ever a thing in North America. Used to be that we touted cheap electricity for cheap lighting and heat. Old Ready Kill-O-Watt is waiting to put you out of your misery and whatever other ad slogans they had.
These days I hear the CEO of my company complaining that electricity is going up 16% and start to wonder if these meters are the wave of the future...Please insert credit card to power your house and car.